When Mr. Ruperd Murdoch is busy complaining and drawing legal strategies against Google, a data generated from comscore comparison has popped up that is definitely going to give Mr. Murdoch a fresh new point to look at the ‘News’ issue (if he is not painstakingly prejudiced).
According to a recent survey it is revealed that, more people trust Google News over any other dedicated news brands, when it comes to getting news online. The closest competitor being New York Times, who has been outnumbered by an astonishing margin of 34million unique visitors. According to the survey Google had attracted almost 100 million unique visitors November,2009, with compare to 66millions by NYT. And if you are thinking where the hell is Mr. Murdoch, he is right at the bottom layer fetching just about 6 million unique visitors last month. Someone please go and tell the gentleman that it is just not the way to go about things!
You simply can not afford to be a hard nut, when it comes to compete with a brand as innovative and as trustworthy as Google! This striking data has not only given WSJ a lot of stuff to think, but also raised a serious question over the acceptability of the News Brands.
At this point you must be thinking that Google is doing just a great job!
You are right Google indeed is doing a great job, but there is another player who’s doing greater job in this field. Guess who?
It’s Yahoo!!!
The survey has revealed that almost 138 million (WOW!!) unique visitors had knocked Yahoo News, when it came to getting the news. Now that was some finding!
You just cannot write Yahoo off.
Following is the Comscore’s unique visitor’s graph(as posted in tech crunch);
According to a recent survey it is revealed that, more people trust Google News over any other dedicated news brands, when it comes to getting news online. The closest competitor being New York Times, who has been outnumbered by an astonishing margin of 34million unique visitors. According to the survey Google had attracted almost 100 million unique visitors November,2009, with compare to 66millions by NYT. And if you are thinking where the hell is Mr. Murdoch, he is right at the bottom layer fetching just about 6 million unique visitors last month. Someone please go and tell the gentleman that it is just not the way to go about things!
You simply can not afford to be a hard nut, when it comes to compete with a brand as innovative and as trustworthy as Google! This striking data has not only given WSJ a lot of stuff to think, but also raised a serious question over the acceptability of the News Brands.
At this point you must be thinking that Google is doing just a great job!
You are right Google indeed is doing a great job, but there is another player who’s doing greater job in this field. Guess who?
It’s Yahoo!!!
The survey has revealed that almost 138 million (WOW!!) unique visitors had knocked Yahoo News, when it came to getting the news. Now that was some finding!
You just cannot write Yahoo off.
Following is the Comscore’s unique visitor’s graph(as posted in tech crunch);